A lot of enterprise crisis, on the surface of the disclosure that is, but in essence to see, whether the enterprise product quality crisis or personnel loss crisis or financial crisis, all for entrepreneurs personal belief flaw in the crisis in a point on the outbreak. When a person lack of faith, especially entrepreneurs, he will be lost, become only care about their own interests and desires satisfied, as time passes can become the stakeholder interests when matter, leading to interest distribution pattern imbalance.
When entrepreneurs to build a powerful through faith system of values, commercial logic will slowly become clear that employees first, customer the second, shareholders third, only understand the importance of employees and make staff after work, fundamentally guarantee to the company's customers viscosity, then shareholder value and the benefit of other stakeholders can be guaranteed.
Remember when the 1920 years of the famous "skirt hem theory" (a woman the shorter the skirt, a thriving economy; the skirt is more long, economy more and more depression)? Nearly a century later, women in the role of the crisis has been subtle and dramatic change. Crisis not gender, but we can't help but do such a hypothesis: if Wall Street is the leading by women, this round of economic crisis does not happen? Double sword match well, is a kind of fighting skill moves, use can play a powerful force! In this paper, women leaders to deal with crises of the sword is used two crisis management and stress management.
A, crisis management
Interestingly, in "two" this year, more than 100 of the CPPCC national committee put together a proposal: "advocating women to deal with the economic crisis, increasing the spirit play women social advantages". This is not only a compliment, is also a kind of voice. Almost everyone agrees that, for the economic crisis, more women than men and more strategy. Among them, DongMingZhu stressed that whatever the gender, as long as you lead the team to deal with "crisis", we can be sure there a way to turn them into "machine", and in others not pressured to find all day long breakthrough point, make more development space.
Crisis is a "dangerous few", refers to: the scourge of latent or danger. WeiLvAn three countries with the JiMaoJi book: "often fear storm dives, dense hair crisis outrageous." The song book · FanTai preach ":" so, then bract can be dangerous, a few of mulberry without warning." TangLiuYan history "view rope Ji poem:" crisis XianShi they supposed to have, fine waist down weeping to learn." MAO zedong the evaluation of the kuomintang ten one and three th secondary once the people ":" notice in the kuomintang is one of 10, after an unprecedented crisis civil war."
Domestic authority leadership experts tan small fang teacher red-carpet interview: Chinese often and pursue it is the balance of Yin and Yang. In the west, a bad things will happen, is called the "crisis", translated into Chinese call "crisis". Yin and Yang are complementary, dangerous and machine as well, so, with China's mode of thinking to think, more favorable. If the heart with negative shadow to deal with things, the results must be negative. Instead, if the heart is a positive thinking-to deal with the crisis.
Famous leadership training experts tan small fang teacher said, the business world no safe island, and adversity and crisis everywhere, and often in the thought that the most security moments of enterprise a fatal blow. Enterprise when it would happen crisis is unpredictable, in my opinion, the crisis is normal matter, no crisis is unusual, how to face the changeable adversity and challenges, the adversity, as an opportunity to survive the wisdom of the enterprise thinking is a matter of life and death.
Can say, each a manager hated the crisis, but the coming of the crisis but don't think anyone will as the shift. The western management motto into a language compared to tell us: crisis as death and taxes, for enterprise and organization, it is inevitable. Since the crisis of fire and blood test is inevitable. So enterprise managers must be left behind, but the anger, sadness, to calm, a firm attitude look straight into the coming of the crisis. The crisis to be able to all the Chinese enterprise managers in order to enlighten: crisis how to form, have the kind of crisis after crisis spread path, how should management.
But not good at the crisis management, then let enterprise miss the boat, and even in a misunderstanding, hostility, gossip and negative reports of the abyss! "The crisis management" tell you crisis warning, crisis management, crisis management method, can not only help enterprise in the face of the crisis and can let you ragazzi it never rains, it pours! Our country ancient times the soldiers by one hundred "said:" at present for machine, tearing apart for machine, the machine by for, and lost inorganic."
Our side of the crisis seems to be growing, especially in recent 5 years Japan experienced the hanshin. Light road earthquake, sarin gas events, bead mountain, such as the island of the volcano eruption, JCO atomic facilities accident, snow food poisoning, after the financial crisis events such as big business failures. We'll see abroad, the Asian financial crisis happened, IT bubble of international stock market to bring chaos, the New York world trade center building of terrorist attacks, etc. Whether domestic or abroad, had many great crisis, our daily life is indeed coexist with the crisis in the state.
One of the every kind of crisis has different characteristics, maybe in the future we will experience different kinds of crisis, for us it is important to have a mental preparation. The facts tell us, from now on crisis management can't rely on we previously experienced individual risk to set the crisis to guide. We need to know to each of the size of the loss caused by the crisis is different from person to person, different field, the extent of damage is not the same.
For example, in manufacturing industry, factory is the enterprise production center; For use of the network financial service and the former comparison, the damage to the business activities of the impact of different level. The former, the damage to the building of enterprise activity means stop, and to the latter, the damage to the building, not result in enterprise activity stopped. For another example, earthquake make public infrastructure damage (for example highway damaged), for manufacturing industry, raw materials, goods transportation means completely paralyzed, and is likely to make the enterprise to suffer significant loss, and for the financial services industry, may not have much impact.
Through the ages, only ever-victorious generals, no yongsheng general. Market like battlefield, only team entrepreneurs, no yongsheng entrepreneurs. The enterprise crisis and even "business sea ups and downs", are often happened, the key is to correct. Therefore, crisis management is a learned skill, is the enterprise management inalienable important component. With the fierce competition of brand and the media supervision and economic laws and regulations the gradual improvement, more and more brand crisis of in the public eye, and the frequency of the crisis, the influence and has produced enough range that China has entered into crisis brand frequency. In the fierce competition in the market, can prevent and whether we can in a crisis of successful after crisis management, for the survival of enterprises.
"Crisis" two words, focus on the "machine" in words, can turn "crisis" as "machine" 9-2 to reverse the situation, party show the sea and the instinctive quality, is the true heroes tolerance; In dynamic balance in not in balance, in adversity change inferior position into advantage, is the true ability. Enterprise in open environment, no matter size, a potential, industry or their own, would not be a don't encounter crisis. Tan small fang teacher think that, as the objective existence of enterprise crisis, have more sex and edges of transform into each other.
For example, of what happened in 2008 melamine events, 2009 years of the door the door in 2010, the overlord shampoo, and the "against the door" and so on, it is a potential crisis, however, because of the enterprise ignored, suddenly become: such as SanLu emergent crisis. In the milk industry in the crisis, SanLu was originally small crisis, but because of its report on allegations and shuffle, in the economic interests to continue to promote the bridle, then into a big crisis.
Second, stress management
But after all the gender differences experienced, is now described as "peach blossom place, grass grows" DongMingZhu, in crisis instead of praise up before women advantages to: "all said that men are strong, weak, just easy to discount women, softness. Also have truly research said, women tend to see things good side, easy to keep a positive attitude to the compressive capacity, also more strong than men, when facing difficulties women show flexibility characteristics and is more hardship spirit and patience."
The market has such an interesting phenomenon, when automatics enterprise management, marketing and management work up inside the handy, all kinds of resources to its also gathered, the superior affirmation, subordinates, high morale, all for the next success laid the foundation. But, often enterprise in the mire, enterprise in question of all parties, and even their own faith ideas began to produce shake, and migration, into a so-called "bad luck the ring of" eventually lead to failure.
Tan small fang teacher said in today's the world financial crisis before trouble, once drawbacks of star enterprise and excellent ceos a lot of panic, unceasingly in the adverse circumstance and make the mistake of decision-making, the enterprise into the abyss. Relative, and some business leaders can not be in trouble before the objective environment influence, still make the right decision, not only has not be overwhelmed by misfortune, but to lead the enterprise is to a higher stage. When enterprise in trouble, the key to survival depends on more than the leaders of the enterprise, can be in adversity from environmental disturbance, composed answer, they need a leader is in addition to the height of the leadership and strategic vision, but also need to have the extremely high resistance to adversity ability.
Can the enterprise from good toward the remarkable leader a lot, but in adversity can lead the enterprise forward, success out of difficulties are few. Because adversity are like the night, claimed the various resources, precious and faith and so on all things. This situation, first is to the enterprise leaders of the test of the ability of adversity. Tan small fang teacher thinks, in trouble, the enterprise leader must have strong compression abilities that may lead the team to struggle with adversity and flashing a spark of wisdom.
We said, shining diamond and often go the graphite are worlds apart, however, the chemist's conclusion is amazing: diamond and graphite, is made from carbon atoms, and, graphite unexpectedly can become diamond. Graphite in 5-60000 atmospheric pressure and 1000 to 2000 degrees Celsius temperature, reoccupy metal iron, cobalt, nickel, catalyst, can make the graphite into a diamond. So, entrepreneurs how "graphite" into "diamond"? -incentive. But there is a method of incentive. Such as supervisors, managers can be growing up of examples for new people and subordinates, and to encourage, encourage staff also grow.
Some industry friends asked me, tan teacher, how do you face the pressure? How to say? Once I, in the face of various pressure, has also want to choose to give up. But then I adjusted the mentality, the change of thinking: the more the pressure, the more to improve my ability. Later the same things, met, he won't be at a loss. Of course unpacks the method still has a lot of, because of the person different, suit yourself.
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