World management books has three aspects content are most: management case, human resources, strategic management.
Consulting company submit the report of the customer, N + N item can't read, read, of course, is the most difficult of strategic report.
I once saw a deron international strategic plan report, there are hundreds of pages, allegedly steal the world is many famous strategy consulting firm in the wisdom. Deeply long after reading it, are still in in the clouds.
Strategic management let the admired not know what to do, let the doubters more contempt.
Strategic management actually not so difficult! We couldn't understand the buddhist scriptures, because in use Chinese pronunciation read ancient India wen; We didn't understand the strategic management reports, because the people write the report and not clear he written.
Only need to speak at 7 content, can fully express the strategic intention of enterprise, strategic conception and strategy implementation plan. "7 paper" is enough!
I suggest the strategic management planning only need to look at 7 paper:
The first paper: the diagnosis
All of the enterprise will have a lot of questions (no problem in enterprise is not exist), but not all of the questions is strategic. To the enterprise strategic impact really produce about the only 3-5 problems to them, tell management.
The second paper: the direction
Enterprise the right direction, south-east-west-north- Is professional or multiplication? More diversified into what look like? As a piece of paper, and can be clearly.
Here is a key: the related industrial diversification of up to three.
Why? Because China, most of which are not authorized to operate (is not, not would not), the relevant industry many he tube not to come over, will be screwed up.
The third piece of paper: the target
The goal of strategic management enterprise is in the planning of the most important feature. Usually a lot of people at this point is optional, often the enterprise according to the usual development speed or top to measure the inference.
It's easy to make mistakes. Enterprise development speed or goal, is by the environment and decide, not by the desire of the decision. Must internal external do sufficient investigation-analysis-after diagnosis can be made. (regional market within the industry, enterprise research and analysis to help target measure report.)
But most of the consultants in practice will make low target. (may consultants mathematics are not so good). With the growth rate to calculate the target, and not with the absolute growth each year. The gap is very large.
4 paper: strategy
Strategy, is the enterprise in the course of business strategy, which of course is the core part of strategic management. I've seen a lot of strategic report, in the strategy is just part of a mold from textbooks like copy down, are totally wrong! Textbooks told us is universal truth, and enterprise need is with the concrete practice of the Chinese revolution combination of thought.
Think about it, the field machine horse racing in SanMa, you will certainly: mount on hand horse, to his horse in the horse, his horse threw to sacrifice. But if your opponent is in all three horse horse, what would you do?
Are you interested in the Internet for the English friend can be consulting + strategy management consulting report.
The fifth one paper: architecture
Organizational structure is a enterprise used to realize the strategic idea formation, its layout to embody the comparison of the enterprise the advantages and disadvantages.
But take note: it's in the competition area advantages and disadvantages compared. Don't turn copy of the McKinsey report, quick and international advanced enterprise compared: "with the international advanced enterprise gap", "the advanced international enterprise is how do". Don't be so do that is going to miss man!
Here top managers also only need to look at a piece of paper: KuangJiaTu organizational structure.
6 paper: candidate
Candidate needless to say. Chairman MAO said: man can conquer nature. As long as there are people in the world, what kind of difficulty can be solved.
Consultants. A good advisor, can provide dig out the right candidate. Note: I said is the "right", not a "good". Talent is the capital, but need to cost.
No enterprise use is all excellent talents. Multinational companies also, it did not tell the truth!
7 paper: three things
How do strategy implementation plan? Many people put it into the annual work plan.
Or to show that only need a piece of paper. The next three to five years, to do every year of the three most important thing listed.
A year have three a strategic things well, enterprise can be sure of high-speed development.
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